About Zaleto

This page is a chance to introduce what ZALETO is all about and tell the story of our beginnings and the journey so far.

Zaleto has been created to help coaches and players with tips and drills so every individual can become the best player they can possibly be.

FOUNDER

JAMIE HARRISON

QUALIFICATIONS

UEFA A Licence

FA Advanced Youth Award

COACHING CAREER

Coached all age groups from u6 to Senior Players at Grass Roots, Junior Premier League and Academy level.

Clubs include Southampton, Bristol Rovers, Yeovil Town, Chippenham Town and Paulton Rovers.

Roles have ranged from Coach, 1st Team Manager, Lead Youth Development Phase Coach, Head of Coaching and Academy Manager.

PLAYING CAREER

In my youth I played for Bristol City and Liverpool FC.

Senior clubs included Corsham Town, Melksham Town and Bath CIty.

OUR STORY

I have been coaching for nearly 30 years. My Dad was the Chairman of the local Grassroots Club, formerly called Corsham Boys (now AFC Corsham) and every Saturday he helped to run a Saturday morning football club. I think his main motivation was more to get me out of bed! Anyway, for 30 minutes of the 2 hour session I would take the lead, teaching a group of 6 year olds all the skills that had just been taught to me.

From the age of 10 I was at Bristol City School of Excellence with some fantastic coaches: big Frank Jacobs, Pete Coleman and Graham Muxworthy, who taught me all the skills. Every skill I learnt I would then pass on to the next set of budding footballers at Corsham.

Fast forward to 15 years ago, when my own playing career wasn't progressing further than non-league and I decided to dedicate myself to full time coaching. Looking for inspiration to improve my knowledge there was not much around and I felt there was a real need for a better coaching resource for players and coaches.

I was still in the early stages of my coaching career but the idea of "Zaleto" stuck in my head. Life took over; raising kids and working kept pushing the priority of Zaleto deeper and deeper into the background. I continued to progress in my personal career but the thought and aspiration of Zaleto was always in the back of my mind. I regularly scribbled down a 1000 ideas for Zaleto and tried to create content to bring it to reality but there was never enough time.

I had reached the pinnacle of one of my football coaching career ladders and became Academy Manager at Yeovil Town in 2018. However, I quickly realised that the job role I had worked so hard towards for many years was not the right one for me with a young family. 18 months later I decided to step away from Academy football, find different work and dedicate myself to taking action with Zaleto.

We put out our first video in 2020 and since then Zaleto has been able to share some of the foundational videos of our long-term project. We have grown steadily and we thank all of you who have followed our journey so far, over 140,000 people across the various social media platforms.

In 2023 and 2024 we released our first eBooks with many more in the pipeline, soon to be shared with you.

2026 will be a huge year for Zaleto and we are so excited with all the new videos and resources that we will be releasing. Our aim is to share our knowledge, experiences and tips to help coaches, players and parents to become the best they can be. With a lot of work behind the scenes we are finally ready to provide a membership website that will offer exclusive content for players, parents and coaches to really accelerate player development. In February 2026 we will open access to our player development membership and in March 2026 our coaches site will be released, full of 100s of tried and tested drills and tips.

I will not stop until I have achieved my mission in helping as many players reach their full potential and making Zaleto the number one resource for coaches and players.